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Combining Your Efforts


By Cody Scholberg

Many people today have income that comes in from more than one source. For example, someone might have both rental properties and a business which provide him income. This is excellent, having separate sources of income, but there is a better way.

If they want to break through to the next level, they must combine their efforts. Why? Let us first examine the process of growing these fortunes from the beginning.

Compare these income streams to snowballs. In the beginning, there was nothing but snow. The business owner had to pack, with his hands, the snow into a ball shape. He proceeded then to push the ball on the ground so that it would pick up snow as it rolled. It required his effort to push it every step of the way. Slowly, though, the snowball would pick up momentum, and soon it would be rolling by itself.

Contrary to popular belief, the ball rolling on its own often requires more attention than ever before. The owner must steer the ball so it does not roll off course.

This is a problem when there are two balls; you cannot give both your full attention. Thus, if your real estate business is taking off, you cannot focus on the business, and vice versa. You will need to sell one of them off and put the money into the other so that you can fully focus on the other. Instead of running into this problem, you could have combined the two sources earlier on.

Ray Kroc, who founded McDonalds, did this in his business. He actually owned two companies, which surprises many. He owned a real estate company and his well-known restaurant business. Many who buy property will buy a piece of property and will have a tenant pay him or her rent to use it. Ray Kroc, by combining both of his businesses, was able to have those who bought his franchises buy the property for him and still pay him rent to use it.

Because he combined his snowballs, he was able to acquire property that paid him for free. Any work that is done grows both businesses at the same time, rather than only one.

If you have multiple snowballs, so to speak, you must combine them. Focus your efforts.

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